{"id":13144,"date":"2022-12-23T10:43:16","date_gmt":"2022-12-23T10:43:16","guid":{"rendered":"https:\/\/35.167.126.135\/?p=13144"},"modified":"2023-01-26T21:54:39","modified_gmt":"2023-01-26T21:54:39","slug":"ia-transformacion-de-servicios-financieros","status":"publish","type":"post","link":"https:\/\/bambu-mobile.com\/ia-transformacion-de-servicios-financieros\/","title":{"rendered":"IA: transformaci\u00f3n de los servicios financieros"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13144\" class=\"elementor elementor-13144\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b18f2d4 e-flex e-con-boxed e-con e-parent\" data-id=\"b18f2d4\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-282b60f elementor-widget elementor-widget-heading\" data-id=\"282b60f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">IA d\u00e9bil vs fuerte<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d97bc25 elementor-widget elementor-widget-text-editor\" data-id=\"d97bc25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">En 1975 Allen Newell y Herbert Simon, padres de la IA, plantearon la hip\u00f3tesis del <strong>Sistema de S\u00edmbolos F\u00edsicos<\/strong> (SSF). Lo que propone es que cualquier sistema de s\u00edmbolos f\u00edsicos tiene las herramientas necesarias para realizar tareas inteligentes a trav\u00e9s de la combinaci\u00f3n de datos que permiten <strong>crear nuevas estructuras de informaci\u00f3n<\/strong>, en este sentido, los seres humanos somos capaces de mostrar comportamientos inteligentes y, por lo tanto, somos sistemas de s\u00edmbolos f\u00edsicos. <\/span><\/p><p><span style=\"font-weight: 400;\">En el caso de la Inteligencia Artificial la base de \u00e9sta se encuentra con <strong>s\u00edmbolos f\u00edsico-electr\u00f3nicos<\/strong> como los ordenadores que simulan redes neuronales.\u00a0<\/span><span style=\"font-weight: 400;\">Aunque solo es una hip\u00f3tesis, nos servir\u00e1 para entender las bases de la <strong>IA d\u00e9bil versus la IA fuerte.<\/strong><\/span><\/p><p><span style=\"font-weight: 400;\">Los seres humanos tenemos una inteligencia general, pero para la IA tambi\u00e9n se encuentra la inteligencia especializada, es decir, que son <strong>algoritmos entrenados<\/strong> para aprender de un \u00fanico tema e inclusos solo un \u00e1rea de <\/span><i><span style=\"font-weight: 400;\">ese<\/span><\/i><span style=\"font-weight: 400;\"> tema, por ejemplo: los algoritmos que est\u00e1n entrenados para jugar al ajedrez y ganarle incluso al mejor jugador del mundo, no son capaces de jugar a las damas.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e23f6b9 elementor-widget elementor-widget-heading\" data-id=\"e23f6b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQu\u00e9 es la IA d\u00e9bil?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cec778a elementor-widget elementor-widget-text-editor\" data-id=\"cec778a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Entonces, al hablarse de una <strong>IA fuerte<\/strong> se estar\u00eda diciendo que un ordenador no intentar\u00eda emular una mente, sino que ser\u00eda una capaz de <strong>superar a la inteligencia humana.<\/strong> Mientras que en su contra parte se encuentra la <strong>IA d\u00e9bil<\/strong>, es la que se trata de la inteligencia especializada, aunque es mucho m\u00e1s eficiente que la humana en algunos casos, pero mediante distintos procesos a los que realiza el cerebro, no deja de ser espec\u00edfica y por lo tanto <strong>limitante<\/strong>, en comparaci\u00f3n con la inteligencia artificial fuerte.<\/span><\/p><p><span style=\"font-weight: 400;\">En 1980 el fil\u00f3sofo John Searle intent\u00f3 demostrar en su art\u00edculo cr\u00edtico de IA que la inteligencia artificial fuerte es un imposible, ya que, si bien se podr\u00e1n crear <strong>inteligencias generales y multitareas<\/strong>, solo similar a la humana, no podr\u00e1n percibir \u201cestados mentales\u201d. Por lo tanto, en el <strong>campo financiero<\/strong> se estar\u00eda tratando de una inteligencia artificial d\u00e9bil.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f746f2b elementor-widget elementor-widget-heading\" data-id=\"f746f2b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Aplicaci\u00f3n de IA en los servicios financieros<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e91a14 e-flex e-con-boxed e-con e-parent\" data-id=\"6e91a14\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b80b03a e-con-full e-flex e-con e-child\" data-id=\"b80b03a\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e87a26f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e87a26f\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-diagnoses\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-402f166 elementor-widget elementor-widget-heading\" data-id=\"402f166\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Gesti\u00f3n de riesgos<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26cdca0 elementor-widget elementor-widget-text-editor\" data-id=\"26cdca0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En esta aplicaci\u00f3n se incluyen la <strong>prevenci\u00f3n de fraudes<\/strong> y el control en el blanqueamiento de capitales. Los sistemas tradicionales para la gesti\u00f3n de estos riesgos basados en reglas permanentes, no hab\u00edan sido modificados durante muchos a\u00f1os, el <strong>digitalizar la informaci\u00f3n y datos<\/strong>\u00a0sobre patrones de pagos, transferencias e impagos permite reducir los falsos positivos en el <strong>comportamiento de los usuarios.<\/strong><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6a08c6 e-con-full e-flex e-con e-child\" data-id=\"e6a08c6\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56b65a2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"56b65a2\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-file-invoice-dollar\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9e2748 elementor-widget elementor-widget-heading\" data-id=\"c9e2748\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Concesi\u00f3 de prestamos<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29cec12 elementor-widget elementor-widget-text-editor\" data-id=\"29cec12\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El papel de la Inteligencia Artificial en la toma de decisiones para la <strong>concesi\u00f3n de cr\u00e9ditos<\/strong> est\u00e1 en poder predecir los posibles impagos utilizando modelos no param\u00e9tricos, no lineales o la combinaci\u00f3n de <strong>\u00e1rboles de decisi\u00f3n.<\/strong>\u00a0Sin embargo, uno de los riesgos son los posibles sesgos por falta de interpretaci\u00f3n de los datos.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91b2cd5 e-flex e-con-boxed e-con e-parent\" data-id=\"91b2cd5\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a7af72b e-con-full e-flex e-con e-child\" data-id=\"a7af72b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f5c6098 e-con-full e-flex e-con e-child\" data-id=\"f5c6098\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-00c1c5e elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"00c1c5e\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chart-bar\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e175a5b elementor-widget elementor-widget-heading\" data-id=\"e175a5b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Predicci\u00f3n de variables eon\u00f3micas y financieras<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42f0e08 elementor-widget elementor-widget-text-editor\" data-id=\"42f0e08\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La IA para la aplicaci\u00f3n en la predicci\u00f3n de <strong>variables econ\u00f3micas y financieras<\/strong> tiene una gran disponibilidad para el an\u00e1lisis de datos para arrojar informaci\u00f3n sobre retorno de acciones, de \u00edndices de referencia de renta variable o el <strong>tipo de cambio<\/strong> en tiempo real.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d088cd0 e-con-full e-flex e-con e-child\" data-id=\"d088cd0\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-602fc6c e-flex e-con-boxed e-con e-parent\" data-id=\"602fc6c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eafa9ea elementor-widget elementor-widget-text-editor\" data-id=\"eafa9ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Un ejemplo de la implementaci\u00f3n de Inteligencia Artificial en el campo financiero es <strong>Santander<\/strong>, que maneja los datos de cada cliente para analizarlos y as\u00ed generar <strong>patrones predictivos<\/strong> que les sean de ayuda para tomar decisiones, por ejemplo; operaciones m\u00e1s protegidas, al utilizar datos biom\u00e9tricos para proteger m\u00e1s la informaci\u00f3n de los clientes y generar una <strong>mejor experiencia.<\/strong><\/span><\/p><p><span style=\"font-weight: 400;\">Por otra parte, una de estas aplicaciones son los <\/span><strong><i>robo-advisors<\/i><\/strong><span style=\"font-weight: 400;\">, son plataformas digitales que brindan servicios como planificaci\u00f3n financiera, permiten el acceso directo al servicio y <strong>monitorean los mercados<\/strong> las veinticuatro horas todos los d\u00edas, adem\u00e1s son capaces de realizar tareas repetitivas como la apertura de cuentas o la <strong>transferencia de activos.<\/strong><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La Inteligencia Artificial (IA) tiene como objetivo, aproximarse lo m\u00e1s posible a tener una inteligencia muy parecida a la humana, sin embargo \u00bfqu\u00e9 tal van la ciencia y la tecnolog\u00eda con estos avances?<\/p>\n","protected":false},"author":4,"featured_media":13146,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[20],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v22.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IA: transformaci\u00f3n de los servicios financieros - Bambu Mobile<\/title>\n<meta name=\"description\" content=\"En los \u00faltimos a\u00f1os la IA en los servicios financieros se vuelve m\u00e1s com\u00fan, conoce las aplicaciones m\u00e1s comunes que tiene.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bambu-mobile.com\/ia-transformacion-de-servicios-financieros\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" 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